If the economic recession has taught entrepreneurs anything, it's the value of strong leadership. It takes a commanding presence to drive company growth at time of incessant pessimism and negativity, making the development of leaders through continuous improvement a pivotal task in many businesses.
So what makes a strong leader? There are a number of important character traits, ranging from personality quirks to financial sense. However, as Business Know How recently noted, there are several core pillars that every successful company leader should embody.
1. Having a presence through thick and thin
When times are good, it's easy for key figureheads to stand in the spotlight and accept all the praise. However, when things go sour, a strong business leader should be able to stand strong and remain accountable. This builds trust among everyone involved with a company, whether it's investors, upper management or the people who report to this individual.
“During a crisis, the stakeholders want to hear from their leader. They don't want to hear from his or her spokesperson,” the business resource notes. “The goal is to communicate openly and often and to continue assessing your communications program every day to insure that a culture of trust is being maintained.”
2. Standing by values and vision
Company values are something that everyone employed by that organization should stand behind, from a new employee to an executive who has been with a company for years. However, this tends to start with managers who genuinely believe in what they are doing. Strong leaders will stand behind company values in spite of any challenges the economic climate could throw at them.
This sense of commitment to core beliefs will trickle down to employees, reinforcing their own values. In that sense, a strong leader is needed to proliferate inclinations.
3. Loving employees
There may be many employees working for a company, but that doesn't mean they should be overlooked like anonymous cogs in a machine. This creates an unsatisfying work environment. It's up to managers and leaders to love and care for their workers, thus empowering them to do better jobs and improve efficiency.
“People have to know on a very deep level that their leaders care about them, their future, and their growth,” Business Know How adds. “With this loving approach to leading, the talent in organizations will grow and a sense of self confidence and commitment will inspire individuals at every level of the company.”